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Virtual health: Considering the technology implications

by Tim Smith, Principal, Deloitte Consulting LLP

Walking the floors of HIMSS18 a couple weeks ago, I was excited to see the opportunities and the technology innovation around virtual health. As my colleague Ken Abrams pointed out in a recent blog article, the conversation around virtual health is less about why organizations should be thinking about it, but more about how and where to invest.

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Interconnectivity among health care stakeholders could increase cyber threats

by Kevin Brault, Federal Health Care Sector Leader, Deloitte & Touche LLP

The annual Healthcare Information and Management Systems Society (HIMSS) conference is underway this week. Looking through the agenda, there’s a good mix of session topics covering electronic health records (EHRs), advancement of medical devices and health IT, and interoperability of systems and applications to exchange patient data. There also are sessions devoted to the important issues of protecting patient data and enhancing cybersecurity.

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Health care marketing in a world of “always-on” branding

by David Betts, Principal, Deloitte Consulting LLP

If you’re a hotel chain, thread count is branding. So are your online reservations system, lobby cleanliness, and web content.

If you’re a retailer, inventory management is branding. So are your customer loyalty program, in-store signage, and mobile app design.

If you’re a contact lens manufacturer, comfort is branding. So are your product packaging,

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Come and knock on our (digital) door; we’ve been waiting for you

by Quinn Solomon, Principal, Deloitte Consulting LLP and Sunil Venkataram, Senior Manager, Deloitte Consulting LLP

How health care providers can use technology to improve patient acquisition and retention

With apologies for appropriating the theme song from the late-1970’s television show, “Three’s Company,” hospitals and health systems want—and need—new patients to knock on their door. Only thing is, today’s door is digital, and savvy health care providers are proactively using high-tech “keys”

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